第1个回答 2009-05-06
First, the development of electronic commerce chain supermarkets get breakthrough commodity standardization bottlenecks, branding, and gradually improve and promote the credibility of the goods, consumer goods from the brand and the relevant standards can be bought on the net to suit oneself as much as possible, and do not have to worry about the quality of products and design, etc. At the same time, the electronic commerce technology, network security, and pay the logistics distribution system. And e-commerce legislation will gradually developing and perfecting. All this will provide solid supermarket e-commerce development the objective basis.
Second, business operators for e-commerce increase gradually increasing interest in the social demand and the fierce competition between the supermarket chain and related electronic commerce talented person ceaselessly, for supermarket operator network transactions, the condition can save network transactions costs, reduce set shop, and can save the density of logistics cost advantages for supermarkets managers implement e-commerce brought momentum. 7-11 of the rapid development of e-commerce also provides for our supermarket operator demonstration effect, make people see a bright prospect of e-commerce.
Third, the supermarket chain enterprise itself to develop e-commerce business characteristics as retail chain supermarket, a format, with its low price, complete varieties and with strong competitiveness. Our online consumers more moderate income level, for the consumer, strong ability to pay more attention to service and convenient, and they have high level of culture and personalized needs more obvious. For this supermarket chain can provide an ideal high end personalized service platform. And e-commerce, supermarket chain more size advantage. Its branches all around, branch, the quality of goods for online marketing, after-sale service and reputation all provide a powerful guarantee.
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